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What is Favicon Logo
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How to Add a Logo to Your Website Tab (Favicon Guide for Beginners)

  • December 1, 2025
  • By HelperNova
If you want to add your logo to the website tab, and don’t know the name for it. This tiny icon you see on the browser tab when site is open is Favicon. We will explain how to create one and upload to your website.

Table of Contents

What is Favicon?

What is Favicon

Favicon is a tiny icon that represents a website in a web browser. It is quick visual signal that helps people instantly recognize your site. When you are browsing the internet you can easily see it in the left side of the address bar, next to the website URL. Favicon have been around for a while, since the early 2000’s and all the major web browsers support them. However, they may look slightly different depending on which browser you are using. If you run an online business a favicon is not just a “small icon” it helps your visitors to find you instantly and return back to you, instead of getting distracted or closing your page by accident.

Why Adding a Favicon Matters:
  • Your site looks more legitimate
  • Your brand feels more professional
  • Visitors trust you faster
  • AI systems can visually recognize your brand more easily

How to make a good Favicon for your brand?

To make favicon you have few simple options, the easiest one is to take your existing brand logo and turn it into a favicon sized version. But keep in mind that you can’t upload your full logo directly, it should be special size. If your logo has many details and becomes unclear when it small, a good solution is to choose 1 letter from your brands name and create favicon with that. If your logo simply can’t shrink well, you can always design a fresh favicon from scratch

Can I create a favicon in Canva?

Yes, you can create a favicon in Canva. It has many shapes, fonts, and ready templates you can use. Just choose the right dimensions, pick a template you like, add your brand color and text, and download it. We recommend saving it in PNG format with a transparent background so it looks clean on every browser.

How to resize your logo to fit favicon size

If you want to use your main logo as a favicon, you need to resize it correctly so it fits the small favicon standards. The best tool is: https://favicon.io/

You can upload your image and convert it into a favicon instantly. If you don’t have a logo yet, this tool can even help you generate one. You can also create a favicon from an emoji if your website has a fun tone.

After generating the favicon, download the ZIP file and choose the 512×512 pixel version. Below the ZIP, the tool gives you specific HTML code as well.

Using “Generate From Text” option

You Can:
  • Choose one or two letters from your brand
  • Choose your font
  • Add your brand color code
  • Pick a background
Favicon generate from text

You also get a live preview, so you instantly see how you favicon will look in a browser so look up! This makes it easy to decide if you want to keep it or try another version.

How to add favicon to the website?

To add favicon to a website, developers usually upload a small image. Traditionally it was 16×16 pixels, but today 512×512 pixels works better because it stays high quality and browsers scale it down automatically.

When the favicon file is uploaded, browser detect it and show it on the tab. You can also specify the favicon through HTML which allows different pages to have different icons.

Favicon correct size

Interesting detail: When Google crawls your website, is also checks your favicon file. It uses it inside search results to identify your website visually. However larger favicons are usually scaled down to fit the standard size, so they display correctly in the browser.

Step 1: Open Your WordPress Dashboard

WordPress Favicon Tutorial

Step 2: Appearance → Customize → Site Identity

Site Identity Favicon

Does a Favicon impact on SEO?

A favicon doesn’t directly affect search engine optimization (SEO), but it has strong indirect benefits. It improves user experience because people can easily identify your site when many tabs are open. This saves time and makes your site more accessible.

Favicons also help with branding. It becomes a small visual symbol that people start associating with your website. Consistent branding across platforms makes your site look more trustworthy and recognizable.

A website without a favicon looks less professional. Browsers show genetic icon instead, which can make your site feel incomplete. This can influence weather people click on your website or not.

Favicons matter on mobile too. They help users quickly find your website in browser history, search results and bookmarks.

In search result, a recognizable favicon helps your page stand out. People are more likely to click a result they recognize and trust.

Google also checks your favicon during crawling and uses it to visually identify your site in search result.

In summary, while favicons don’t directly impact SEO, they significantly enhance user experience and straighten brand identity and make your website appear more professional.

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